Wednesday, October 20, 2010

Students Juiced by "Hands On" Learning at Limoneira Company






Harold Edwards, president and CEO of Limoneira Company in Santa Paula, CA and John Chamberlain, marketing director, ensured that Ritch's university marketing class were exposed to the global company's strategic vision and marketing prescription for the future.  


For more than 116 years, Limoneira has been a model company committed to its employees, its community and its shareholders by producing the highest quality citrus while also being a pioneer in sustainability practices.  





Students are duly impressed by the solar orchard that provides about 70% of the firm's energy needs.   



5 comments:

  1. Double kudos here. Kudos to Limoneria for continuing to be such a great corporate citizen, showing commitment to their community and to the environment. And kudos to Ritch for continuing to expose his students to the kind of "real world" education that will truly help make them tomorrow's leaders.

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  2. Great company to expose tomorrow's leaders to, Ritch. Kate

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  3. It was great to learn about the history of Limoneira Company and how the land started and continues to be a part of families’ history. The surrounding land and farm land of the company was large and beautiful and I will have to go back to get more of a tour and experience all of the beauty of the Limoneira Company.

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  4. A great company and a great example. We need more organizations that aren't afraid to take the "high road" to business.

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  5. I was blown away by Harold Edward's knowledge and presence when speaking to us. While I'm opinionated about corporate leadership moving down by family name, I must give to it to Limoneira for crafting a truly amazing visionary for a CEO.

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